Gaydar seeks investment for ‘global growth ambitions’

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The parent company for international gay dating site is seeking a ‘significant cash investment’ to fund its ‘ambition for global growth’.

Qsoft Consulting owns GaydarRadio and the Gaydar site, which was founded in 1999.

According to 2010 figures, said it accounted for 45 percent of UK gay and lesbian internet traffic, with six million registered users across more than 140 countries.

GaydarRadio station attracts more than three quarters of a million listeners each month.

Read’s interview with Gaydar’s co-founder Henry Badenhorst here.

Simon Bullivant of Ashcombe Advisers, who are advising on investment enquiries, said: “Having created the world’s pre-eminent gay brand, the company recognises that further investment and management expertise is required to fulfil the true commercial potential and demand that is being experienced throughout the international and emerging markets”.