Mr Gay England crowned the winner of Mr Gay Europe
Mr England has gone on to win Mr Gay Europe 2017.
Matt Rood, 37, from Brighton, was crowned Mr Gay Europe at a ceremony in Stockholm.
Mr Gay Ireland came second in the competition which took place at the end of Stockholm Pride on Saturday 5 August.
Writing on Twitter, Rood said: āI am totally honoured and proud to have won Mr Gay Europe 2017 and bring the title home to ENGLAND.ā
The professional dog walker and trainer came second in the preliminary interview, the photo and sports challenges, and third in the written test, and fourth in an online vote.
But he came first in the Social Media Challenge and āMy Projectā challenge, scoring 845 out of a maximum of 1200 points.
A statement from the president of Mr Gay Europe, Tore Aasheim, said: āMatt Rood is one of the most dedicated and hardworking gay activist that I have had the honour to get to know through Mr Gay Europe.
āWith his big heart, his kind attitude but also strong devotion, and with a project that shows that he really put his money where his mouth is, Matt both showed us his commitment and the fact that you donāt need to be a twink to win Mr Gay Europeā.
Speaking before the final, Mr Gay England said he wanted to use the larger platform to raise awareness of same-sex adoption and fostering.
āTaking part would enable me to use this as a platform to help promote equality in the adoption and fostering services,ā he wrote.
āAs a former foster carer and an out and proud gay man I have knowledge and experience of this subject and would like to encourage a positive attitude globally,ā he said.
Mr Gay Scotland also came in third and Mr Gay Wales came in fourth.
The fifth place was taken by Mr Gay Portugal.
Rood will reign as Mr Gay Europe until next yearās competition and will act as LGBT+ Ambassador in that time.
Last yearās Mr Gay Scotland was stripped of his title.
The formerly reigning Mr Gay Scotland Jamie Love had objected to having to fund a Ā£1,000 trip to Stockholm to compete in Mr Gay Europe.
He said he thought it would be a better use of his time to attend the West Lothian Pride in Scotland instead.