Gus Kenworthy releases a Pride collection to raise vital funds for LGBTQ+ people

Gus Kenworthy has teamed up with performance lifestyle brand Rhone for a Pride collection.

Gus Kenworthy has teamed up with lifestyle brand Rhone to release a Pride collection.

The Olympic medalist has designed an exclusive apparel range to be released alongside Rhone’s capsule collection to raise vital funds.

A portion of proceeds from both collection will benefit The Worthy Foundation, founded by Gus, which supports LGBTQ+ people and the challenges they regularly confront.

The collection is now available to shop online at

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The Olympic medalist says: “I’m honored to have Rhone join The Worthy Foundation’s family of partners. Rhone’s philanthropic efforts and support of causes, specifically relating to mental health, have reinforced my love and support for the brand.

“Their advocacy of and commitment to the LGBTQ+ community will help The Worthy Foundation as we raise awareness for positive change.”

His collaboration with Rhone features a tie-dye hoodie in two colourways, a blue and white and pink and orange. They’re both embellished with white embroidery spelling out the collection name and logos.

There’s also a pair of shorts and a t-shirt which feature an ombre rainbow effect logo.

Gus Kenworthy's foundation has teamed up with Rhone on hoodies, t-shirts and shorts.

Gus Kenworthy’s foundation has teamed up with Rhone on hoodies, t-shirts and shorts.

Meanwhile Rhone’s own Pride capsule collection features tow of the brand’s fan-favourite styles, the Element Tee and Swift Short.

They’re both black with nods to the Pride flag featured on the front of the t-shirt and on the seams of the shorts.

Gus Kenworthy poses in Rhone's capsule collection for Pride.

Gus Kenworthy poses in Rhone’s capsule collection for Pride.

Kenworthy’s The Worthy Foundation focuses on supporting LGBTQ+ people with the challenges they regularly confront.

They work closely with The Trevor Project, GLSEN and local centres on suicide prevention, bullying/harassment prevention, raising awareness of HIV/AIDs and helping provide medical care and treatment.

To shop the range head to

Gus Kenworthy on life after retirement

Earlier this year Gus competed in his last ever Olympics on Team GB and announced his plans to retire ahead of the Games.

Speaking to PinkNews he said: “It’s kind of a decision where I could have made it for myself or it could have been made for me.

“It’s just a young sport, and it’s a hard sport to do for a long, long time. I’ve had a truly long career – I’ve been doing it professionally for like 14 years, and I’ve been to three Olympics.”

He added that post-retirement he wants to use his position “at the top of the privileged pyramid” to help others in the community.

“I feel like I want to help where I can and use that privilege to help make the world a smoother, safer place for everyone, and right now, that’s trans people that are really being persecuted,” he said.

“I feel very lucky to be part of the LGBTQ community. I love this community and I love being queer, it is one of my favourite things about myself. I love it, but because of that I also want to give back to this community,” he added.