Hooters closing branches because young men like gay sex now, according to viral tweet
Boobs are less popular among millennials (Astrid Stawiarz/Getty)
Hooters, the restaurant which uses its waitresses’ breasts as a selling point, is closing some of its locations – and queer millennials are pretty sure they know why.
The 35-year-old chain is rethinking its strategy to appeal to the new generation, but rather than spending thousands on a marketing campaign, maybe Hooters should just acknowledge that a huge number of youngsters aren’t completely straight.
Or as one Twitter user called Cupid’s Nut simply said: “we love cock now.”
“We love cock now” (damn_lui/twitter)
The message, simple and effective in nature, has attracted around 20,000 retweets and likes on Twitter and been upvoted more than 4,500 times on the LGBT subreddit, under the heading: “The real reason Hooters is closing ;).”
Users were quick to support the concept, with one writing: “we’re all gay.”
“We’re all gay” (lightshadTorin/twitter)
Another said: “We all gay & eat healthy now.
“Change it to ‘Eggplants ‘ where there’s vegetarian/vegan options and the waiters hang dong.”
“We all gay & eat healthy now” (shower_capy/twitter)
Other theories have been put forward by people, including the popular hypothesis that Hooters’ struggles are down to the fact that millennials enjoy analingus – which PinkNews has definitively explained – more than breasts.
This is backed up by the fact that #FineMenThatEatAss, a hashtag about gay rimming, went viral in April.
The rise in popularity of analingus has been put forward by some as a reason for Hooters’ decline (Marc Stamas/Getty)
In this vein, one person wrote: “It’s 2018 we eat ass now.”
“It’s 2018 we eat ass now” (ItionoBen/twitter)
Another said: “PUT SOME ASS EATING ON THE MENU AND WE SET.”
“PUT SOME ASS EATING ON THE MENU AND WE SET” (itsyaboydevo/twitter)
It’s definitely an innovative suggestion, we’ll give them that.
One person simply wrote: “we eat ass now,” and they’re not wrong.
“We eat ass now” (top_theory/twitter)
“Change the name to Dumpers and you’ll get your business back because we eatin ass out here,” came another tweeter’s suggestion.
Would this name change help? Only one way to find out (ThatKingCole715 twitter)
“Have you met any millenials?” asked one commenter. “We love boobs and eat ass. We just hate bad food.”
“Have you met any millenials?” (JordanPDunsmore/twitter)
Whatever the reason, millennials are certainly less concerned with boobs when it comes to porn.
According to Pornhub, people searching the site “between the ages of 18 to 24 are 19 percent less likely to search for breasts when compared to all other age groups.”
Young people are 19 percent less likely to search Pornhub for breasts (Marc Stamas/Getty)
In contrast, “visitors aged 55 to 64 are 17 percent more likely” to look for boobs.
The research also indicates that people “between the ages of 18 to 34 are far less likely to search for both big or small breasts compared to most age groups over the age of 35.”
